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A tale of two car dealerships. Dealer #1 exclusively sells vehicles valued at under $5,000; Dealer #2 has inventory under $5k, as well as new and used vehicles valued all the way up to $100k. If a customer wants a new car, which dealership will they go to? If a customer wants a high quality used car in the $10-20k price range, which dealership will they go to? If a customer is looking for something between $3k and 10k, which dealership will they go to?

Tyler Stone

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